kerrygold

You have over 90,000 meals in your lifetime, however most people only remember a handful. This campaign was aimed at helping Kerrygold have a more emotional connection with their customers in a rapidly growing sector –celebrating the alchemistic power of food in a way that’s meaningful to all of us.

The films are centered around the memories we form through our most cherished meals, and the people we share them with. In each film, we are catapulted into the past after a sensorial encounter with a dish. The films are designed to mimic real memories–each nonlinear and thoughtfully detailed, blending still and moving images to create a tapestry of fragmented moments that come together to complete a recovered image.

T H E M A K I N G O F T O G E T H E R

To bring the films to life we worked with Director Jaron Albertin. The tracks were all composed by Emile Mosseri. Photography in film was shot by Laura Pannack.